Sunday, January 25, 2009

Fashion Transformation

Eva Blut's transformable clothing is multiskilled: a jacket becomes a bag, trousers turn into overalls. The result: an edgy, asymmetrical look with a Japanese aesthetic and a very urban manifesto!

Eva Blut started her label in 1997 designing bags, and has developed it to a fashion and accessory label.The well known is transformed, and in a moment of brief irritation it is charged with a new function.The relation of space and surface to body and movement is thereby dealt with equal interest and accuracy as intensive research on one theme.In collaborations with artists or choreographers Eva Blut defines her motives of creations.Since 2001 she has repeatedly presented her collections in Paris and selected shops worldwide.In 2003 she won the Austrian Fashion Award, and since 2004 Eva Blut is the manager of the accessories division of the Vienna Fashion Institute.

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